WJAR Claims May 2014 Ratings Victory

NBC 10 was the most watched television news station in Southern New England during the recently completed May ratings period, according to preliminary data from the Nielsen Company. In all head-to-head newscasts, more Southern New Englanders watched NBC 10 News than any other newscast in the Providence-New Bedford market.

 

This was the first ratings period that WPRI-12 aired identical newscasts on two different networks simultaneously and then combined the two audiences into a single ratings number on one network. Despite this strategy, NBC 10 News remained No. 1 in all head-to-head newscasts and NBC News at 6 a.m., for example, still beat the competition by 23 percent.

 

NBC 10 News Sunrise at 4:30 a.m. - No. 1

 

NBC 10 News Sunrise at 5 a.m. - No. 1

 

NBC 10 News Sunrise at 5:30 a.m. - No. 1

 

NBC 10 News Sunrise at 6 a.m. - No. 1

 

NBC 10 News at Noon - No. 1

 

NBC 10 News at 5 p.m. - No. 1

 

NBC 10 News at 5:30 p.m. - No. 1

 

NBC 10 News at 6 p.m. - No. 1

 

NBC 10 News at 11 p.m. - No. 1

 

With an 8.22 rating, NBC 10 News at 6 p.m. remains the highest rated newscast in the market. Of the five most-watched newscasts in the Southern New England, four are on NBC 10.

 

“We are thankful to our loyal viewers for once again turning to 10 for all of their news and weather needs,” said Chris Lanni, NBC 10 News Director. “As always, the NBC 10 I-Team worked tirelessly throughout the month to earn our viewers’ trust and investigate stories that make a difference in our viewers' lives.”