Here is what viewership looked like in Boston for the month of January 2016.
WCVB won all time periods in the Households and Persons 2+ demos. WCVB and WHDH split most of the wins in the advertiser friendly Adults 25-54 demographic.
Here are the highlights in the A25-54 demo:
- WCVB won all newscasts in the morning from 4am-7am
- WHDH won noon ahead of WCVB (#2), and WBZ (#3)
- WHDH won 5pm-6pm
- WCVB won at 6pm
- WFXT won at 10pm, and had more viewers than any 11pm newscast
- WHDH won again at 11pm
You can take a look at the rating charts below, and read the attached press release from WCVB.
