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Newscast Titles

Your Esso Reporter (1949–1954)

Tele News Daily (1954–1962)

The 6 O'Clock Report/The 11 O'Clock Report (1962–1970)

10 Extra Effort News (1970–1973)

NewsWatch 10 (1973–1994)

NewsChannel 10 (1994–2005)

NBC 10 News (2005–present)

Station Slogans

Southern New England's Leading News Station (1982–1990)

Southern New England's Leading News Channel (1990–1994)

Turn to 10 (1994–2006)

The Team You Trust (2006–2012; primary)

Southern New England's News Leader (TBD-present; secondary)

Coverage You Trust (2012–present)

Newscast Presentation (2014)

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